24 March 2012

Aracaju Cycle Chic

Lovely little film from the Brazilian city of Aracaju, celebrating the city's 157th birthday. They know how to present a positive profile of themselves. Just use a bicycle. It's a fairly bicycle-friendly city, so it ain't fiction.

1 comment:

Edward said...

I know this is not on point, but it is so depressing seeing videos like this of people just being able to ride bikes normally without the incessant nannying about helmets. If this were on any Australian (and many US) website, you would have a bunch of comments about helmets saving lives and the other usual garbage. For us over here in Oz, it is continually depressing that we have to see films like this knowing that the sort of normality depicted is still a crime for us.

Sorry about that. Rant over.