Cycle Chic & Conceito Brand

Cycle Chic - according to Conceito Brand.

Bicycles and Skateboards

Another wonderful thing you see all the time in Rio de Janeiro is the handy combination of skateboards and bicycles. Friends pulling each other along to speed the journey.








One of the distinct trends we hear at Cycle Chic have noticed - not just in Rio but in many of the cities we visit - is that skateboarding has become very trendy among the female demographic. Skater girls are taken to the streets, bike lanes and sidewalks of many cities more than ever before.

Like we mentioned in the previous post, skateboards are used for fun and recreation but they really serve as transport when rolling along the beachside bicycle lanes.


As always, we have a Flickr set featuring this subject. Bicycles and Skateboards from around the world.

Rio Bike Surf Skate

The bicycle infrastructure in Rio de Janeiro is well-used by the cycling citizens of the city. For commuting, certainly. For going to the shops and running errands, absoultely. But this is also a city defined by it's coastline. And a coastline with waves means... surfing.

I've never seen so many people on bicycles carrying surfboards. Some had metal hooks attached to their bikes to carry their board, but most just rode along the cycle tracks carrying them.



Or whatever else they may need for a trip to the beach. Like a chair and a parasol.

There are also countless combinations of bicycles and skateboards - and like this photo, a boogie board, too.

There is a skate culture but it was really fascinating to see how the skateboard has gone mainstream and is, in many cases, regarded as transport.

Rio Cycle Chic Bike Ride

When I was in Rio de Janeiro last week I was picked up by bicycle at the airport and rode all the way into town on bike lanes. THAT is a sign of a cool city.

The next day my friends put on a fantastic Cycle Chic bike ride to celebrate the launch of Rio de Janeiro Cycle Chic. A 12 hour affair starting at five in the afternoon, we were around forty or so people at the peak. We rode along the bike lanes parallel to the iconic LeBlon, Ipanema and Copacabana beaches before heading around the bay to the monument commemorating the founder of the city where I gave a short speech about Cycle Chic and what it is all about and what it can achieve. After beers - and wonderful snacks provided by the bicycle-oriented La Biciclette Bakery in Rio - we moved on to various bars and nightclubs. A cracking event true to the Cycle Chic spirit. Rio is ready for Cycle Chic.

Here are some beautiful photos from the ride from our photographer, as posted on Sydney Cycle Chic.

We'll be posting some more shots from the city quicksmart.

Marcio in Rio

Here's a friend of ours, Marcio. I went to the beach with him in Rio de Janeiro last week. Cool guy, cool vintage bike.

Marcio has a cool surf brand called Garage7, making cool shorts and t-shirts.


But we mostly love him for the way he just straps his shoes on the back rack for the ride back home- :-)

Sao Paulo Friends

Some of the incredibly lovely and cool people who took very good care of me when I was in Sao Paulo, Brazil, last week to give my talk about Promoting Urban Cycling.

Brazil Bound

Off to Brazil today! Looking forward to it. This photo from one of our Brazilian readers, Marcia, is just what I need to send me on my way! Looking forward to hooking up with Marcia and other readers in Sao Paolo and Rio de Janeiro!

Sandy Toes

Boy, do I ever miss Barcelona. Riding around on the Cycle Chic bicycle, down to the beach, on to a café.

Fortunately, I'll be speaking in Brazil on Saturday, in Sao Paulo. Followed by a great party in Rio de Janeiro next week. So I'll get my fix of barefooted bicycle riding with sandy toes. Which is tough this summer here in Copenhagen.

Here's a few other barefoot bicycle shots:

Brazilian Cycle Chic

Looking fiiiiine in Brazil. Cool little film.

Motion Picture Bicycles

Headlights - TV

Here's another music video featuring the bicycle and a healthy portion of Cycle Chic. A group called Headlights with their single 'TV' from their debut album 'Kill Them With Kindness'. Really quite lovely. Cool bike, cool and casual people. Thanks to Colin for the heads up.


And while this is not a music video, it certainly is Brasil Cycle Chic. It's an advert for an auto insurance company who are promoting the bicycle. Nice irony. Makes me long for Brasil and Rio. Beautiful cinematography.


Here's a fun t-shirt design now available in our online boutique. These signs used to be standard in Denmark, featuring a dapper cyclist on a normal bike and complete with a brimmed hat. Let them all know that a stylish cyclist is on the way. There is a gentleman's t-shirt [pictured] and a couple of ladies styles.