NOOC - French Rainwear for Cyclists

A good friend of ours was in Copenhagen recently. Sophie is from Bordeaux and she is a designer who owns a cool, French brand of rain clothes called NOOC. In the photo, above, by a Copenhagen canal Sophie is wearing one of her rain ponchos.

While we here at Cycle Chic are rather sceptical about all these "urban cycling clothes" we're seeing cluttering up the market, rain gear is a universal need and, often, in desperate need of an injection of style. Sophie and NOOC have succeeded in bringing some panache to the often geeky world of rain gear for cyclists and pedestrians.

Here's Sophie in NOOC's Perfecto jacket.


Here are some shots from NOOC's catalogue, taken in Bordeaux where the brand is based.

NOOC's products are a classic European mix. A French company acquires recycled material from Belgium and gets the clothes produced in Portugal. Which we find to be very cool. China often gets a bad rap. There are quality factories, not just crappy ones that exploit workers. But an all-European product is definately something that gets our attention and respect.

NOOC's website is currently only in http://www.blogger.com/img/blank.gifFrench, but the brand is growing faster than fast and an English version will hit the internet tout suite.

It's not all girly clothes, either. Dapper gentleman have great rainwear options in the NOOC range.

All in all, Cycle Chic is fond of NOOC. And we're looking forward to handing out some cool NOOC products to the chic'est cyclists in Barcelona on June 17th, when we'll be photographing the most fashionable cyclists in the city during the Cycle Chic Bloggers Conference, in assocation with BAAC.

Copenhagen Meteorology

It might rain today. When the weather forecast changes as frequently as it does in Copenhagen, we find the most reliable source to be people on the street. Citizen cyclists' shoe choices are the main article I check before leaving the house.

From Catwalk to Copenhagen

Perusing the spring runway collections again, we realized that every piece is a reminder of a particular photo of a person or bike in Copenhagen. In the above photos, from left to right, we have Michael Kors runway white and next to it Cycle Chic whitealiciousness.


Michael Kors and the Free Spirit bicycle.


Michael Kors and spring green bicycle.


The theme for Michael Kors' collection was, "Walking on Sunshine."


We love how effortlessly Tory Burch's collection is translated to the real world... our Copenhagen multitasking commuter looks like she could just as well be coming home from her job there.


Marc Jacobs 1970s boho pink to Cycle Chic pretty in pink.

Birds Eye Distortion

As Distortion hits the streets of Vesterbro, Cycle Chic gets airborne.

Distortion 2011

Stacked fixies can mean only one thing: Copenhagen Distortion is upon us. Every year this 5 day street party draws massive crowds of hipsters and hangarounds for a celebration of Copenhagen Life.


100.000 people in the street makes cycling difficult for a change, but of cause the cycling girl is still here, as a flash of movement through the crowd.

Copenhagen Superdads

A lot of moms and dads are featured on this blog, and as Sunday is Fathers Day here in Denmark, this post is to celebrate all of our superdads.

Red Light Series: Tip Toes

New Additions for the Red Light Posture Series.

Posture #2: Tip Toes
A classic stance for those who can't be bothered hopping off the saddle or those who prefer leaning to the left and therefore cannot enjoy the comfort of the raised curb.

With laptops, book bags, cellos and no curb it's also one of the easiest. Graceful and practical.

More Multitaskers

Multitasking and looking fabulous while she does it.

Today, Andreas and I gave a Copenhagenize tour of the city and all its finest innovations. Afterwards, we had lunch on Queen Louise's Bridge and saw lots of cycle chic'sters. These multitasker photos are from the same spot, a few days ago.



The Bullitt Boom Box. You can see, and hear, this guy cycling all over Copenhagen. We got lucky as he parked his bicycle near us on the bridge, making it feel so perfectly summer.

They teach their children well here.